Paid Acquisition Tag

The paid acquisition tag is used to denote the content, tools, software platforms and marketing technologies that support the ability to acquire users / customers through paid »

Retention Tag

The retention tag is used to denote the content, tools, software platforms and marketing technologies that support the ability to predict customer churn and develop communication »

Analytics Tag

The analytics tag is used to denote the content, tools, software platforms and marketing technologies that support the discovery and communication of meaningful patterns in data. »